Your Growth. Our Mission.

Turn Advertising Spend Into Predictable Growth.

Fox Leads helps businesses build stronger brands, generate qualified leads and scale their customer acquisition through performance-driven advertising.

Performance marketingLead generationCampaign management

Acquisition overviewIllustrative
What we do
Advertising, brand & lead generation
Who it's for
Businesses ready to scale acquisition
How we charge
10% of monthly ad spend
Next step
Book a strategy call →

What we do

One partner for your entire acquisition engine.

Strategy, brand, creative, campaigns and conversion — planned together, run together, measured together. You focus on running the business. Fox Leads runs the acquisition.

Brand that earns trust

A professional identity and creative that make your business the obvious choice before the first conversation.

Advertising that performs

Campaigns planned, launched and managed against clear commercial objectives — and improved every week.

Leads you can act on

Landing pages, funnels and tracking that turn paid traffic into enquiries your team can convert.

How it works

Four steps from first call to compounding growth.

A clear process, so you always know what is happening with your acquisition — and why.

  1. Step 01. Understand

    We analyse your business, your market, your customers and your commercial objectives — so every campaign starts from what actually drives revenue for you.

  2. Step 02. Build

    We build or sharpen your brand, produce the advertising creative and set up the lead generation systems — landing pages, forms and tracking.

  3. Step 03. Launch

    We launch your campaigns and manage them day to day: budgets, bids, audiences and placements, monitored closely from the first impression.

  4. Step 04. Optimise

    We analyse the data, test competing approaches and refine continuously — creative, targeting, pages and offers — to lower your cost per lead over time.

Pricing

Simple pricing. Aligned incentives.

Fox Leads charges 10% of your monthly advertising spend.

  • One transparent percentage — easy to understand, easy to budget.
  • You see exactly what goes to the platforms and what comes to us.
  • Our fee scales with the investment we manage on your behalf.
Monthly ad spendManagement fee
  • £5,000 ad spend results in a £500 management fee.
  • £10,000 ad spend results in a £1,000 management fee.
  • £25,000 ad spend results in a £2,500 management fee.

Your advertising budget is paid separately, directly to the advertising platforms. The 10% is Fox Leads' management fee for running your campaigns.

Services

Everything your acquisition needs. Nothing it doesn't.

Six disciplines, one strategy. Each service is delivered as part of a single, joined-up acquisition plan.

Performance Advertising

Campaign strategy, build and day-to-day management on the platforms that fit your market. Budgets, bids and audiences are adjusted against real performance data — not assumptions.

Lead Generation

Systems that turn paid traffic into qualified enquiries: offers, forms, qualification steps and a clean hand-off to your sales process.

Brand Development

A clear, consistent visual identity that makes every ad, page and touchpoint recognisably yours — and makes your business look as credible as it is.

Creative Production

Ad visuals, concepts, copy and variations built for testing. Creative is produced with intent and iterated on what the data shows resonates.

Conversion Funnels

Landing pages and conversion paths engineered for one job: turning a click into an enquiry. Fast, focused and fully measurable.

Analytics & Optimisation

Conversion tracking, structured A/B testing and clear reporting — every decision tied to cost per lead, conversion rate and the numbers that matter to you.

Why Fox Leads

Built for businesses that measure what they spend.

We don't sell guarantees. We bring a disciplined process, honest reporting and a team accountable for every part of your acquisition.

  • One partner for acquisition

    Strategy, creative, campaigns and conversion handled by one accountable team — no hand-offs between suppliers.

  • Transparent pricing

    A single, published fee: 10% of your monthly advertising spend. You always know what goes to the platforms and what comes to us.

  • Data-driven decisions

    Budgets move towards what performs. Opinions are tested, not imposed.

  • Continuous optimisation

    Campaigns are reviewed and improved continuously — never launched and left to run.

  • Brand + advertising under one roof

    Your brand and your ads are built together, so every impression reinforces the same message.

  • Focus on measurable growth

    We report on the metrics that reflect your business — enquiries, cost per lead, conversion — not vanity numbers.

  • No unnecessary complexity

    Clear scope, clear reporting, clear next steps. You get answers, not jargon.

Who we work with

For businesses where every new customer counts.

  • Local businesses
  • Service businesses
  • E-commerce
  • Professional services
  • Healthcare & wellness businesses
  • Home improvement companies
  • Financial & professional services, where advertising policies permit
  • Growing companies looking to scale customer acquisition

We work best with businesses that are ready to invest consistently in customer acquisition.

The Fox Leads approach

Build. Launch. Learn. Scale.

Campaigns are not launched and left to run. Every week, we study the data, form a hypothesis, test it — and keep what works.

  1. Build

    Brand, creative, pages and tracking — the foundations that make advertising measurable.

  2. Launch

    Structured campaigns, deliberate budgets and clear hypotheses to test.

  3. Learn

    Real data on what converts, what doesn't and why.

  4. Scale

    Budget concentrated on what works, with performance protected as spend grows.

What we continuously improve

  • Creative
  • Targeting
  • Landing pages
  • Offers
  • Conversion rates
  • Cost per lead

Ready to turn your advertising into a growth engine?

Start with a strategy call. We'll look at where you are, where you want to be and whether we're the right partner to get you there.